BookBaby:
Interactive Journey and Experience

BookBaby is a comprehensive self-publishing company that offers a range of services for independent authors looking to publish their work. They provide everything from book printing and eBook conversion to cover design, editing, and distribution. The company’s online presence and brand were shaped by the in-house creative team. I led the creative direction and a talented team of designers, copywriters, and developers to build and establish the brand online. Their platform is designed to simplify the self-publishing process, making it accessible for writers of all experience levels.

Brand Persona Study

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Book Publishing Brochure